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The ICEX program of the Ministry of Industry, Trade and Tourism has carried out a promotion plan in 2019 with the aim of promoting the presence of important SPANISH BRANDS of extra virgin olive oil (EVOO) in the German market, in an environment growth in sales and recognition of the quality of olive oils of Spanish origin.
In this program organized by the Ministry of Industry, Commerce and Tourism together with ICEX, it was aimed exclusively at Spanish companies that produce olive oil for the Premium segment, for which 8 important Spanish brands of Extra virgin olive oil were selected. , through tastings, to guarantee the selection of the best Spanish oils that were going to represent the group of Spanish oil brands. Among these 8 highest quality brands in Spain, 9 OLIVERES were selected. We had the honor of being part of this exclusive event to promote Spanish olive oil.
In said program, 9 OLIVERES was present at numerous promotional events for Extra PREMIUM virgin olive oils from Spain, throughout the entire German territory. Some of these promotional activities directed by the Ministry of Industry, Commerce and Tourism, we can highlight the seminars given to students of cooking schools in various German cities. In these seminars, our 9 OLIVERES PREMIUM oil was tasted by the best German cooking students and, in this way, a high-quality Spanish product became known, such as Extra Virgin olive oil.
In addition to these seminars, 9 OLIVERES PREMIUM was also present together with ICEX at the Gourmet fair in Düsseldorf, with the presence of the best German Chefs and a large number of distributors and gourmet stores.
Lastly, it should also be noted that 9 OLIVERES was present at a convention of illustrious German chefs, in which the best Spanish olive oils were presented, to introduce this precious Spanish product into German haute cuisine.
